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Brand Communications & Marketing Manager
Cardinal Torch Company Limited · Nigeria
Salary
Undisclosed
Location
Nigeria
Posted
1 day ago
Required skills
Brand strategy developmentMarketing campaign managementProduct positioningDigital marketingRetail marketingConsumer insights analysisSales supportTrade promotionsPR and media engagementMarketing ROI analysis
About the role
Brand Communications & Marketing Manager
Cardinal Torch Company Limited is seeking a Brand Communications & Marketing Manager to develop and oversee brand communication and marketing strategies for Cardinal Treats across retail, distribution, digital, export, and consumer engagement channels.
Responsibilities
- Develop and implement integrated brand communication and marketing strategies to enhance brand visibility and customer engagement
- Build, position, and scale the Cardinal Treats brand across all channels
- Lead the development of marketing campaigns, product positioning, and trade promotions
- Drive retail visibility initiatives and in-store presence
- Develop brand storytelling and partnerships to strengthen brand position
- Generate and analyze consumer insights to inform strategy
- Manage media engagement and coordinate PR activities
- Support market penetration and expansion into local and international markets
- Drive product demand and support sales growth across retail and digital channels
- Measure and optimize marketing ROI
Requirements
- Strong consumer understanding combined with commercial execution ability
- Demonstrated ability to balance creativity, analytics, field execution, and partnerships
- Proven experience building brand connections while driving measurable sales performance
- Capability to work across digital, retail, and e-commerce channels
- Growth-focused marketing leadership experience
How to Apply
No application instructions were provided in the job posting.
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