Business & Field Marketing Officer

SafiCare Integrated Solutions Limited is seeking an experienced Business & Field Marketing Officer to drive market expansion and customer acquisition for their beverage distribution business across Calabar and surrounding communities.

Responsibilities

• Identify and acquire new retail, wholesale, and institutional customers across assigned territories
• Promote SAQ Beverages products and build relationships with retailers, supermarkets, bars, restaurants, hotels, and event vendors
• Execute territory coverage plans with regular field visits and map potential customer clusters
• Monitor customer purchasing behaviour and sales trends to identify repeat business opportunities
• Submit daily activity reports and weekly sales/lead generation reports
• Track KPIs including new customer acquisition, sales revenue, active accounts, and lead conversion rates

Requirements

• HND or Bachelor's Degree in Marketing, Business Administration, Mass Communication, Economics, or related field
• 3–5 years of relevant experience in FMCG sales, field marketing, trade marketing, or business development
• Demonstrable experience marketing consumer products directly to customers and businesses
• Strong negotiation, persuasion, communication, and interpersonal skills
• Ability to work independently with minimal supervision
• Must be resident in Calabar or willing to relocate before resumption
• Must demonstrate professionalism, accountability, self-motivation, integrity, and strong work ethic

Preferred Experience

• Beverage distribution, FMCG sales, consumer goods marketing
• Wholesale and retail account management
• Route-to-market sales operations or territory sales management

Salary N120,000 – N140,000 monthly + performance incentives (based on sales volume, new customer acquisition, customer retention, territory growth, and achievement of monthly targets)

Additional Benefits

• Field logistics support
• Airtime and communication support
• Company identification materials
• Structured career growth opportunities

How to Apply Interested and qualified candidates should send their Updated CV/Resume and a brief cover note highlighting relevant FMCG marketing experience and achievements to: saficaresolutions@gmail.com with the Job Position as the subject line. Applications should clearly indicate previous sales or marketing results achieved. Only shortlisted candidates will be contacted.