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Marketing and Growth Strategy Lead
Anonymous Employer · Rest of Nigeria
Salary
₦900k – ₦1.2M
Location
Rest of Nigeria
Posted
8 hours ago
Required skills
Global go-to-market strategyMarketing strategyBrand positioningMessaging governanceMarket expansion strategyRisk managementOperational scalabilityCross-functional coordinationStrategic decision-makingSaaS/technology marketingInfluencer program oversight
About the role
Marketing and Growth Strategy Lead
We are seeking a highly strategic Marketing & Strategy Lead to oversee and govern the company's global marketing direction across pre-launch, launch, and post-launch operations. This is a strategic ownership and governance role, not a campaign execution position.
Responsibilities
- Define and manage the company's global go-to-market strategy
- Own and maintain a unified global messaging framework across all channels
- Ensure messaging accurately reflects verified platform capabilities
- Define country rollout sequencing and expansion strategy
- Monitor and control market exposure levels to prevent overexposure or unmanaged demand
- Work closely with product teams, compliance, operations, influencer leadership, and communications teams
- Oversee influencer program governance and strategic direction
- Approve creative and messaging direction before release
- Monitor market behavior and adjust strategy based on real-time feedback
- Protect long-term brand trust and positioning
Requirements
- Bachelor's degree
- 8+ years of experience leading global marketing or go-to-market strategy for SaaS, technology, AI, or enterprise platforms
- Strong strategic and governance mindset
- Experience managing brand positioning across multiple regions or markets
- Ability to make high-level decisions under pressure
- Strong understanding of operational scalability, risk management, and market readiness
- Comfortable working in highly structured and fast-moving environments
- Fluent in English
Ideal Candidate Profile
- Thinks strategically at system level, not just campaign level
- Prioritizes long-term brand trust over short-term hype
- Understands controlled scaling and operational readiness
- Strong decision-maker with excellent judgment
- Comfortable enforcing standards and maintaining structure across teams
Salary
NGN 900,000 – 1,200,000 per month
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