Area Sales Manager (ASM)

We are seeking a results-driven Area Sales Manager to drive sales growth, market execution, and distributor performance across Sokoto, Zamfara, and Kebbi States in North-West Nigeria.

Responsibilities

• Deliver volume, revenue, and market share targets within the assigned territory
• Manage distributors and strengthen route-to-market execution
• Drive product availability, visibility, and distribution across all channels
• Lead and coach Sales Representatives to achieve commercial objectives
• Monitor competitor activities and identify growth opportunities
• Build strong relationships with distributors, wholesalers, and key retail customers
• Prepare periodic sales reports, forecasts, and market intelligence

Requirements

• Bachelor's degree in Business Administration, Marketing, or related discipline
• Minimum of 3–5 years' experience in FMCG sales, preferably in carbonated soft drinks (CSD) industry
• Strong knowledge of the North-West market, particularly Sokoto, Zamfara, and Kebbi States
• Must currently reside within the assigned territory
• Fluent in English and Hausa (bilingual preferred)
• Proven experience in distributor management, sales execution, and territory development
• Strong analytical, negotiation, and leadership skills
• Proficiency in Microsoft Excel, PowerPoint, and sales reporting tools
• Valid driver's licence and willingness to travel extensively within territory

How to Apply

Please send your updated CV to https://www.linkedin.com/posts/were-hiring-area-sales-manager-asm-share-7482682539858485248-dumr/?utm_source=social_share_send&utm_medium=android_app&rcm=ACoAACPHBx0BHmGab-2p0eXSsrJoEBNjxX36QJQ&utm_campaign=copy_link

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