W
Business Development Manager
Westfield Consulting · Lagos, Lagos
Salary
Undisclosed
Location
Lagos, Lagos
Posted
4 days ago
Required skills
About the role
Business Development Manager
Responsible for driving sales growth, expanding market presence, managing distributors, and developing strategic business opportunities within Lagos and surrounding territories. The role focuses on increasing revenue, strengthening customer relationships, improving product distribution, and ensuring achievement of company sales objectives.
Responsibilities
- Identify and develop new business opportunities within Lagos and surrounding areas.
- Expand market presence and distribution network.
- Conduct regular market research and competitor analysis.
- Develop strategies to increase brand visibility and market share.
- Identify and onboard new distributors, wholesalers, and retail partners.
- Deliver monthly, quarterly, and annual sales targets.
- Develop and implement territory sales plans.
- Monitor sales performance and implement corrective actions where necessary.
- Ensure continuous product availability across assigned markets.
- Drive execution of sales promotions and trade activities.
- Manage and support distributors to ensure effective product distribution.
- Monitor distributor stock levels, sales performance, and compliance.
- Ensure adherence to company pricing and trade policies.
- Build strong, mutually beneficial relationships with channel partners.
- Develop and maintain strong relationships with key customers and accounts.
- Resolve customer complaints and ensure prompt issue resolution.
- Negotiate pricing, contracts, and business agreements.
- Maintain high levels of customer satisfaction and retention.
- Provide regular reports on market activities, competitor movements, and sales performance.
- Analyze market trends and recommend growth opportunities.
- Submit accurate weekly/monthly performance reports to management.
- Collaborate with Sales, Marketing, Logistics, and Finance teams.
- Support and guide field sales representatives and distributors.
- Ensure alignment with company strategies and policies.
Requirements
- Bachelor’s Degree in Marketing, Business Administration, or related field.
- MBA is an advantage.
- A professional Certificate is an added advantage.
- 5 - 7 years’ experience in FMCG sales, business development experience
- Strong negotiation and business development skills
- Excellent communication and interpersonal skills
- Strategic thinking and analytical ability
- Strong leadership and stakeholder management skills
- Proficiency in Microsoft Office (Excel, Word, PowerP
How to Apply Interested and qualified candidates should send their current CV to: victor.allu@westfield-consulting.com using the Job Title as the subject of the email.
Apply NowOne-tap apply — your CV and a short cover note go straight to the employer's inbox.