Senior Brand Strategist

Media and Advertising Agency | Full-time | Anthony, Lagos

We are seeking a highly strategic and insight-driven Senior Brand Strategist to lead the development of compelling brand and communication strategies across key client accounts. The ideal candidate will combine analytical thinking with creativity, transforming consumer insights and market intelligence into impactful campaign directions and long-term brand positioning.

Responsibilities

• Lead the development of brand, campaign, and communication strategies for client accounts
• Translate client briefs into clear strategic frameworks and creative directions
• Conduct in-depth research including consumer insights, cultural trends, market analysis, and competitor reviews
• Develop brand positioning, messaging architecture, and narrative frameworks
• Collaborate with Creative, Digital, Media, PR, and Client Service teams to ensure alignment
• Guide and review creative output to ensure consistency with strategic direction
• Support pitch processes with strong strategic thinking and storytelling
• Analyze campaign performance and provide insights to optimize future strategies
• Develop and maintain strategic tools, templates, and frameworks
• Stay ahead of industry trends and cultural shifts to elevate strategic output

Requirements

• Bachelor's Degree in Marketing, Communications, or a related field
• 4–7 years' experience in advertising, brand strategy, or communications planning
• Strong experience within an advertising agency environment
• Proven portfolio demonstrating strategic thinking across campaigns and brands
• Solid understanding of integrated marketing communications and digital ecosystems
• Ability to translate data and insights into clear, actionable strategies
• Excellent presentation, storytelling, and communication skills

Salary

N500,000 - N800,000 monthly

How to Apply

Application Closing Date: 29th July, 2026

Apply via Google Form: https://docs.google.com/forms/d/e/1FAIpQLSeqrLDTfqF5q5YqnSpc6BX58YImpN69ceL0binOkJk1NIE22Q/viewform