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Chief Marketing Officer
Greenwood limited · Abuja, FCT
Salary
Undisclosed
Location
Abuja, FCT
Posted
2 hours ago
Required skills
About the role
Chief Marketing Officer
Greenwood Limited is seeking an experienced and commercially driven Chief Marketing Officer (CMO) to lead the institution's marketing, business development, deposit mobilisation, and asset-generation strategy. The role requires a strong combination of commercial banking expertise, relationship management, business development, credit understanding, and people leadership.
Responsibilities
- Develop and execute the Company's overall marketing and business development strategy.
- Drive aggressive deposit mobilisation, with particular focus on HNIs, corporate organisations, institutions, and other high-value depositors.
- Build and maintain strong relationships with HNIs, business owners, corporate clients, and strategic partners.
- Develop and implement strategies for the growth of risk assets, including SME, retail, and microcredit facilities.
- Drive loan origination, portfolio growth, and quality customer acquisition while maintaining appropriate credit and risk standards.
- Identify new markets, customer segments, and business opportunities to increase the Company's market share.
- Develop and maintain a strong sales pipeline and ensure consistent conversion of business opportunities.
- Establish and monitor revenue, deposit mobilisation, loan disbursement, and portfolio growth targets for the marketing team.
- Lead, coach, mentor, and motivate the business development and marketing team to achieve agreed targets.
- Develop appropriate sales strategies for different customer segments, including HNI, SME, retail, and microcredit customers.
- Work closely with Credit/Risk, Operations, Finance, and other departments to ensure seamless execution of transactions.
- Monitor market trends, competitor activities, customer behaviour, and industry developments and translate insights into business opportunities.
- Develop strategic partnerships that can support deposit mobilisation, lending, and overall business growth.
- Ensure that all marketing and business development activities comply with applicable regulatory requirements and internal policies.
- Prepare regular reports for Management on deposit mobilisation, risk asset growth, sales performance, pipeline development, and revenue generation.
- Participate as a member of the senior management team and contribute to the overall strategic direction of the institution.
Requirements
- Bachelor's Degree in Banking & Finance, Accounting, Economics, Business Administration, Marketing, or a related discipline.
- Minimum of 8–10 years of relevant experience in banking, microfinance banking, or financial services, with significant experience at management level.
- CIBN certification/membership is mandatory.
- Demonstrable track record of mobilising substantial deposits from HNIs, corporate clients, and institutional customers.
- Strong experience in originating and managing risk assets across SME, retail, and microcredit segments.
- Proven ability to develop and manage high-value client relationships.
- Strong understanding of credit, lending products, deposit products, and financial services.
- Demonstrable experience leading and achieving aggressive business development and revenue targets.
- Strong leadership, coaching, and team-management capabilities.
- Excellent negotiation, presentation, communication, and relationship-management skills.
- Strong commercial acumen and the ability to identify and convert business opportunities.
- Ability to work under pressure and deliver measurable results.
How to Apply Interested and qualified candidates should send their CV to: greenwoodlimited.ng@gmail.com using “Chief Marketing Officer – Abuja.” as the subject of the mail.
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