Digital Marketing Officer

Smart Partners is seeking a Digital Marketing Officer to develop and execute integrated digital marketing strategies that drive brand awareness, generate qualified leads, and convert prospects into customers for ERP Solutions and ISO Learning Solutions.

Responsibilities

• Develop and execute integrated digital marketing campaigns across multiple channels
• Generate high-quality leads through digital campaigns, lead magnets, landing pages, and marketing funnels
• Qualify, nurture, and convert marketing leads into sales opportunities through email marketing and CRM management
• Plan, execute, and optimize organic and paid campaigns across Google, Meta, LinkedIn, and other platforms
• Implement SEO strategies to improve website visibility, search rankings, and organic traffic
• Create engaging, conversion-driven content for websites, email campaigns, social media, and digital channels
• Leverage AI tools for content creation, audience targeting, campaign performance, and marketing automation
• Monitor campaign performance, analyze key marketing metrics, and optimize ROI
• Conduct market and competitor analysis to identify growth opportunities and product positioning

Requirements

• Bachelor's Degree in Marketing, Communications, Business Administration, or related field
• 3–5 years' experience in Digital Marketing, Growth Marketing, or Performance Marketing
• Strong expertise in digital marketing strategy, lead generation, paid advertising, SEO, content marketing, CRM management, marketing analytics, and conversion rate optimization
• Strong analytical, communication, and stakeholder management skills

Preferred Experience

• Experience marketing B2B technology solutions, SaaS, ERP systems, or professional training services

How to Apply

No application instructions provided in the posting.