Social Media Manager / Ads Strategist

Social Media Manager / Ads Strategist

Manage and grow Lance Trend's social media presence across platforms like Instagram, Facebook, and TikTok. Develop content strategies, manage ad campaigns, and collaborate with the creative team to drive engagement and conversions. Provide detailed performance reports and make data-driven decisions to optimize campaigns.

Responsibilities

• Manage social media platforms and develop content strategies
• Create content calendars based on products, promotions, and business objectives
• Write engaging captions, ad copies, and promotional content
• Monitor audience engagement and stay updated on trends
• Plan and manage Meta Ads campaigns
• Conduct audience research and competitor analysis
• Work with designers and videographers to develop marketing creatives
• Prepare performance reports and provide data-driven recommendations

Requirements

• 2+ years of experience in Social Media Management or Digital Marketing
• Proven experience managing Facebook/Instagram advertising campaigns
• Good understanding of Meta Ads Manager and Business Suite
• Strong copywriting and communication skills
• Ability to analyze campaign data and make strategic decisions
• Ability to work with graphic designers and video creators

How to Apply Interested and qualified candidates should forward their CV to: hr@lancetrend.com using the position as subject of email.