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Digital Marketing, Growth & AI Manager

ICS Outsourcing Limited · Lagos

Full TimeMidvia Myjobmag
Salary
Undisclosed
Location
Lagos
Posted
1 week ago

Required skills

Digital marketing strategyPerformance marketingCampaign managementGrowth marketingFunnel optimizationA/B testingAI tools and automationMarketing technology platformsData analyticsContent developmentCopywritingDashboard/BI toolsSocial media marketing

About the role

Digital Marketing, Growth & AI Manager

ICS Outsourcing Limited is seeking a Digital Marketing, Growth & AI Manager to drive digital marketing strategy, growth initiatives, and AI-powered optimization across the organization's brands and services.

Responsibilities

  • Plan and execute data-driven digital campaigns across web and social channels
  • Manage online presence and performance monitoring across all digital touchpoints
  • Identify and implement AI tools and automation to improve campaign targeting and customer engagement
  • Optimize campaign spend and performance through analytics monitoring
  • Conduct A/B testing and data-driven experimentation to scale user acquisition and retention
  • Develop content for digital channels with brand-consistent messaging
  • Analyze performance metrics using dashboards and BI tools
  • Collaborate with internal teams to support lead generation and brand visibility
  • Stay current with digital and AI trends relevant to Nigerian and global markets

Requirements

  • Strong digital marketing strategy and performance marketing expertise
  • Proven experience in campaign management across web and social channels
  • Growth marketing skills including funnel optimization and A/B testing
  • Proficiency with AI and marketing technology tools, automation platforms, and analytics solutions
  • Content development capabilities including copywriting and basic visual coordination
  • Strong data analytics and reporting skills with dashboard/BI tool experience
  • Bachelor's degree in Marketing, Business, Communications, Computer Science, or related field (beneficial)
  • Experience in digital marketing or growth roles within professional services, outsourcing, or B2B environments (advantageous)
  • Excellent collaboration, communication, and project management abilities
  • Familiarity with Nigerian business landscape and local digital platforms
  • Willingness to learn and apply emerging technologies

Employment Details

  • Type: Full-time, On-site
  • Location: Lagos, Nigeria

How to Apply

No application instructions provided in the job posting.

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