Social Media Marketer

Lvtopsun New Energy Company Limited is seeking a creative and data-driven Social Media Marketer to build and manage our digital presence. You'll demystify solar technology, build brand trust, and generate high-quality leads from Nigerian homeowners, businesses, and estate managers.

Responsibilities

• Plan, shoot, and edit high-quality short-form videos (Instagram Reels, TikToks, YouTube Shorts) featuring real-world product installations, battery stress tests, and customer testimonials
• Design and execute targeted paid ad campaigns via Meta Ads Manager, optimized for message conversions and lead forms
• Translate complex technical specs (KVA ratings, Depth of Discharge, Lithium vs. Tubular batteries) into simple, value-driven benefits for Nigerian consumers
• Actively manage community engagement: respond to comments, DMs, and WhatsApp inquiries; nurture prospects and hand over hot leads to sales engineers
• Monitor local energy trends, fuel price hikes, and grid collapses to create timely, reactive marketing campaigns

Requirements

• Bachelor's degree or HND in Marketing, Communications, Renewable Energy, or related field
• 2–3 years of experience managing social media and paid ads, ideally for tech, real estate, engineering, or high-value product brands in Nigeria
• Strong proficiency with mobile video editing apps (CapCut, VN) and graphic design platforms (Canva, Photoshop)
• Basic understanding of solar energy systems (inverters, solar panels, lithium/gel batteries)
• Deep understanding of the local Nigerian market, regional energy pain points, and effective cultural hooks for digital marketing

How to Apply

No application instructions were provided in the posting.