Digital Marketing Specialist

Foshan Jieko Machinery Equipment Co., Ltd. is seeking a dynamic Digital Marketing Specialist to lead online engagement and lead generation efforts. You will be the digital voice of the brand, managing key platforms and building relationships with the target audience.

Responsibilities

• Oversee daily operations, content scheduling, and engagement on Facebook Business Page and exclusive VIP customer groups
• Share company updates, product information, technical articles, and industry news
• Promptly respond to customer inquiries via social platforms and conduct initial needs assessment and lead qualification
• Develop, shoot, edit, and publish engaging video content for TikTok channel
• Identify, initiate, and manage relationships with relevant industry Key Opinion Leaders (KOLs)
• Host regular live sessions on Facebook and TikTok showcasing products, industry insights, and promotions
• Produce compelling marketing copy, visuals (images/graphics), and videos for various digital platforms and campaigns
• Ensure consistent brand messaging and content updates across all relevant social channels (YouTube, LinkedIn)
• Track key metrics and provide insights to optimize campaign performance and audience growth

Requirements

• Bachelor's degree in Marketing, Communications, Media Studies, or a related field
• Minimum of 2–3 years proven experience in digital marketing, specifically within packaging machinery, commercial micro ovens, industrial equipment, or related sectors (direct industry experience required)
• Demonstrated expertise in managing Facebook Business Suite, TikTok content creation/editing/publishing, and LinkedIn/YouTube marketing
• Strong copywriting, visual content creation (basic graphic design/video editing), and live presentation skills
• Proficiency with tools such as Canva, CapCut, and Adobe Suite basics
• Excellent written and verbal English communication skills
• Self-starter with strong organizational skills, capable of managing multiple platforms, content calendars, and customer interactions
• Professional demeanor and presentable appearance, comfortable representing the brand on live video and in KOL/networking engagements

Salary

NGN 70,000 – NGN 150,000 per month (Negotiable)

How to Apply

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