Product & Growth Marketer

Product & Growth Marketer

Jobberman Nigeria Recruitment is seeking a results-driven Product & Growth Marketer (Fintech) to drive user acquisition, engagement, and revenue growth for fintech products. You will bridge the gap between product, marketing, and sales—owning the full growth funnel from awareness to conversion and retention.

Responsibilities

• Develop and execute go-to-market strategies for new and existing fintech products
• Drive user acquisition, activation, retention, and revenue growth
• Plan and execute growth campaigns across digital channels (paid ads, social media, email, referrals, etc.)
• Analyze user behavior and optimize conversion funnels
• Run A/B tests and experiments to improve product performance
• Work closely with product, engineering, and sales teams to align growth initiatives
• Identify and leverage new growth opportunities and channels
• Track and report on key metrics (CAC, LTV, conversion rate, retention, churn, ROI)
• Develop messaging and positioning that resonates with target users
• Gather and interpret customer insights to improve product-market fit

Requirements

• 3–5 years experience in growth marketing, product marketing, or performance marketing (preferably in fintech or tech)
• Strong understanding of growth funnels (Acquisition → Activation → Retention → Revenue)
• Experience with digital marketing channels (Google Ads, Meta Ads, SEO, email marketing, etc.)
• Proficiency in analytics tools (Google Analytics, Mixpanel, Amplitude, etc.)
• Data-driven mindset with ability to translate insights into action
• Strong problem-solving and experimentation skills
• Excellent communication and collaboration skills
• Ability to thrive in a fast-paced startup environment
• Bachelor's degree minimum
• English proficiency required

Nice to Have

• Experience in fintech, payments, or digital products
• Knowledge of CRM tools and automation platforms
• Experience running referral or affiliate programs
• Basic understanding of UX/UI and product design principles

Salary Competitive salary (amount not specified)

How to Apply Log in and apply on the Jobberman platform. Visit the job posting page and click "Easy apply" or "Log In and Apply".