P
Head Retail Sales
Pishon and Brooks Advisory Services · Nigeria
Salary
Undisclosed
Location
Nigeria
Posted
7 hours ago
Required skills
Retail operations managementPeople managementSocial media marketingContent creationGoogle AnalyticsMeta InsightsMicrosoft Office SuiteSales performance trackingTeam recruitment and trainingInventory managementBrand representationCustomer service leadershipCampaign coordination
About the role
Head Retail Sales
Pishon and Brooks Advisory Services is seeking a Head, Retail & Social Media to lead retail store operations while managing the company's social media presence to drive brand visibility, customer engagement, and sales.
Responsibilities
Retail Operations:
- Oversee and manage daily operations at the retail store to ensure efficiency and excellent customer experience
- Develop and implement retail strategies to grow in-store sales, foot traffic, and customer loyalty
- Coordinate promotions, product launches, and in-store campaigns
- Monitor inventory levels, coordinate stock replenishment, and liaise with the distribution team
- Set and track retail sales targets; analyze performance data and implement corrective actions
- Recruit, train, supervise, and appraise retail staff to maintain a high-performing team
- Monitor market trends and competitor activities; develop action plans to improve underperforming products
- Ensure brand standards in presentation, merchandising, and customer service
Social Media & Digital Engagement:
- Develop and execute social media content calendar across Instagram, Facebook, X (Twitter), LinkedIn, TikTok, and WhatsApp
- Create and curate engaging content (posts, reels, stories, promotions) reflecting the organization's brand voice
- Grow social media following and increase engagement through targeted campaigns and community management
- Monitor social media trends, competitor activity, and audience insights to inform content strategy
- Coordinate with the marketing team to align online campaigns with in-store promotions
- Respond to customer inquiries and feedback on social media platforms professionally
Reporting & Collaboration:
- Prepare regular reports on retail sales performance, social media metrics, and campaign outcomes
- Collaborate with procurement and sales teams to support market expansion initiatives
- Identify opportunities to improve the retail customer journey and digital touch points
Requirements
- Bachelor's Degree in Marketing, Business Administration, Communications, or related field
- Minimum 3–5 years' experience in retail management with exposure to social media marketing
- Demonstrated ability to manage retail teams and drive sales performance
- Hands-on experience managing brand social media accounts with measurable results
- Experience in publishing, books, education, or consumer goods retail (added advantage)
Required Skills
- Retail operations and people management
- Social media platform proficiency (Instagram, Facebook, X, LinkedIn, TikTok, WhatsApp)
- Content creation and basic analytics (Meta Insights, Google Analytics)
- Excellent communication and storytelling
- Brand representation and commercial awareness
- Microsoft Office Suite proficiency
- Ability to manage multiple priorities simultaneously
- Strong organizational and creative skills
How to Apply
Interested and qualified candidates should apply via Pishon and Brooks Advisory Services on docs.google.com
Apply on Myjobmag ↗Opens the original posting in a new tab.